Human Centered Design proposes strategic thinking. This conception that he describes as transactional is not only the responsibility of the client, he explains. Design training itself is oriented in this direction. “They teach us to use the tools and we use all the international software very well, very correctly, but it is the idea behind it, that of the designer only as an executive, that is wrong”, he explains. The desire to do vs. the labor market For Andrea Castillo and Jimena Mendoza, creators of Estudio Wikka Studio ( @estudiowikka ) point out from the
Mexican Caribbean that it is important to control a little the desire to do and stop accepting when customers want to pay little, or when they say they only have a certain amount of money for the project without really caring about the real price, a practice jewelry retouching service that is usual. "We perfectly understand that there will be people who value it but do not have the budget. When that is the case, we choose to help them and give them a discount or some payment facility, but we believe that it is a completely different scenario than when they want to lower for not valuing it ",
they point out. Is design valued in Mexico? 13 Mexican design. "Unfortunately, apart from graphic quality, there are no common criteria to define what the design is worth or what the design costs," observes Espinosa. "Many design buyers refuse to pay even for the time a designer spends producing her work, and there is such an offer that many professionals are willing to give their time in order to do a project that remains in their portfolio or